An award-winning natural foods store serving the needs of the Decatur community in Atlanta, Georgia since 1976.

About Us


August, 2017 we will be raffling gift baskets TWO times a week to celebrate our 41st anniversary!  Come celebrate Rainbow’s birthday!!

Rainbow started before health food became “popular”

Tucked away in the heart of Decatur is one of Atlanta’s natural treasures, Rainbow Grocery Natural Foods. For 40 years, Rainbow has provided Atlanta with high quality natural and organic foods. Rainbow Natural Foods offers the finest selection of bulk herbs and spices, organic produce, vitamins and supplements, body-care, freshly made food and baked good, and natural foods groceries.

We go above and beyond to satisfy and delight our customers. We want to meet or exceed their expectations on every shopping trip.

Come in and browse around, see for yourself what we have to offer. Stay healthy, eat nourshing foods, and use products that are both individually beneficial and ecologically safe.

Is all of this new to you? Not to worry, we have staff available, with thirty plus years experience, happy to assist you with your selections. In addition, we have many books by nationally known experts and doctors to help you with your questions.

Serving out customers competently, efficiently, knowledgeably and with flair… Welcome to Rainbow Natural Foods!