An award-winning natural foods store serving the needs of the Decatur community in Atlanta, Georgia since 1976.


Everyone loves Rainbow! We are so proud of the great reviews we get from our loyal customers. It makes us work harder to keep everyone coming back for more. Share the love!

“Wonderful hot bar! The spanikopita is absolutely divine! Greek tested, mother approved :D”

“For more than 30 years Rainbow Natural Foods has been offering patrons delicious health food and a fun atmosphere to do their food shopping. The store also features a deli, hot bar and salad bar. The bars serve homemade soup, vegetarian dishes and more.”

“Rainbow Grocery is a legend around Atlanta, to be one of the few origianl Health Food stores. We first found out about the store,many years ago, through friends who were students at Emory, and we were still in our Birkenstocks.Originally it was the fresh squeezed juices and vitamins, that brought us here. Today there is lots of competition, but the personal service, the people who live what they sell, are outstanding. It’s still one of our favorite luncheon destinations, with that great veggie and fruit bar. Love those creative salad combo’s with Tamari/Sesame dressing. Woodstock generation is still alive!”

“Rainbow Groceries is the first and the best of the natural food stores that have popped up around Atlanta. Their vitamins & minerals section is staffed by exceedingly knowledgeable people, and their prepackaged foods are both reasonable and very tasty. You have to try Andy’s Popcorn – you will become addicted. Their prices on their natural foods and vitamins and minerals are extraordinarily reasonable – much cheaper than Whole Foods or Garden of Eden. Also, if you want a Nalgene bottle without some big chain store’s name on it – they are here. Give this place a try – you will definitely like it.”

“A place for all of my veggie friends to enjoy on a daily basis. They have a hot/cold bar that is fantastic and a great selection of organic and natural products. They even use sugar cane biodegradable togo trays. Prices vary and some items like almonds are a better buy at ydfm. My personal tip is to hit this place up for lunch and enjoy a vegetarian lunch.”